Frequently Asked Questions

Frequently Asked Questions

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Who Are Your Clients?
We have executed more than 20,000 digital projects on behalf of candidates, causes, and corporations. That includes roles in the last three presidential campaigns, lobbying efforts in every state, and a wide range of commercial projects in the US and abroad.
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How Do You Optimize Your Ads?
We optimize each campaign to meet the client’s specific needs. That may include maximizing reach and frequency, reaching users not reachable via traditional TV (such as cord-cutters), maximizing user interaction, or generating the highest video completion rate. We are a client-focused boutique agency, and we give each campaign the attention it deserves.
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Where Do You Source Your Data?
The truth is that many competitors will replace premium models with whatever is cheapest in their buying platform. We do not. We work with best-in-class data, including data from L2, PDI, Data Trust, Know-Who, Tunnl, and ACR data from FourthWall Media.
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What is ACR?
Automatic Content Recognition (ACR) is a technology that enables devices to identify audio and visual content, such as TV shows, movies, music, and advertisements, as they are being aired. ACR technology is becoming increasingly important in the digital age, as it allows for more precise and relevant targeted advertising, and enhances the overall viewing experience for consumers.
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What Kind of Reporting Can I Expect?
We provide every client with a live dashboard that allows easy access to campaign analytics and insights.
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How Do You Handle Privacy Compliance?
We know data privacy and security is business-critical for our clients.  We incorporate “privacy-by-design” features into all of our data handling processes and only work with ecosystem partners who share our commitment to protecting client data.
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Do You Offer Creative Services?
Yes, we are always happy to assist our advertising clients with their ad creative needs. Our display ad designer has more than ten years of experience in political and corporate public affairs digital ad creation.
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Are you hiring?
Yes. If you have more than five years of digital experience and are excited by the idea of working long hours on behalf of diverse national and international clients as part of a team that is the best in the business, we want to talk to you!
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What are Your Business Hours?
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